Claude Connector for Marketers Google Business Profile

Ask Claude About Your Google Business Profile
Performance, Reviews, and Search Queries

No GBP dashboard tab-switching. No manual exports. No copy-pasting.
Ask Claude to pull your listing performance, how customers find you, what searches trigger your profile, and what your reviews say - all from your actual Google Business Profile, in plain English.

Get Started Free

Free to use once your Google account is connected - no credits charged

Example - what you type in Claude
How is my Google Business Profile performing this month? Show me impressions, calls, and direction requests compared to last month.
Loaded Business Profile tools, used Smacient integration
Location
Verified
Period
This month
vs last month
+12.4%
Metric This month Change
Impressions
4,812
+18%
Calls
143
+9%
Direction requests
87
-4%
Website clicks
312
+22%
Works with: Claude.ai Claude Desktop Claude Code Cowork

The reporting loop is broken

Getting Google Business Profile insights into Claude used to mean logging in, navigating, and pasting data manually.

Before
  • Log into Google Business Profile or Search Console
  • Navigate to Performance, set the date range, wait for data to load
  • Screenshot or export - GBP has no clean CSV export for performance data
  • Paste into Claude and write a prompt explaining what you want
  • Need reviews too? That's a separate section, separate copy-paste
After
  • Open Claude
  • "Show me my GBP performance this month and what search queries are driving impressions"
  • Claude pulls live data from your verified listing and delivers the analysis
  • Ask for reviews, compare periods, or check multiple locations - same conversation
  • Done.

How it works

Three steps from zero to live Business Profile data inside Claude.

1

Sign up and connect your Google account

Create a free Smacient account, connect your Google account from the dashboard (one-time OAuth, read-only access), then paste the MCP connector URL into Claude Settings.

2

Ask Claude

Type your request in plain English. "What are the top search queries bringing people to my Google Business Profile this month and how many impressions is each getting?"

3

Get insights

Claude pulls live data from your verified GBP location and delivers structured analysis. Ask follow-ups, compare periods, or cross-reference with other data in the same chat.

What you can analyse from your Business Profile

Six capabilities covering location data, performance metrics, search queries, and reviews. All free once your Google account is connected.

Free to use

Location Listing

  • List all GBP locations your Google account manages
  • Verification status, location name, and address per listing
  • Starting point for all other GBP workflows
  • Supports multiple locations under one account
Free to use

Location Details

  • Business name, categories, address, and phone number
  • Website URL, business hours, and service area
  • Open/closed status and special hours
  • Attributes and additional metadata per listing
Free to use

Performance Metrics

  • Impressions: how many times your profile appeared
  • Calls: phone calls directly from your listing
  • Direction requests: navigation clicks to your location
  • Website clicks from your Business Profile
Free to use

Search Query Analysis

  • Exact queries customers used to find your business
  • Impression count per query
  • Identify branded vs unbranded search traffic
  • Surface gaps between what you rank for and what you want to rank for
Free to use

Review Data

  • Review text, star rating, and reviewer name
  • Review date and language
  • Whether the review has a photo attached
  • Ask Claude to summarise sentiment or flag recurring themes
Free to use

Cross-Platform Analysis

  • Combine GBP data with GA4 and Search Console in one conversation
  • See which GBP search queries also appear in organic search data
  • Cross-reference direction requests with GA4 local traffic patterns
  • Build a complete local search picture without switching tools
All Google Business Profile tools are free to use

Connect your Google account once from the Smacient dashboard. All tools run without deducting any credits.

Built for local businesses and agencies

Three GBP workflows that now happen inside Claude instead of the Business Profile dashboard.

Monthly Local Performance Review

Instead of logging into GBP every month and manually noting metrics, ask Claude to pull this month's impressions, calls, and direction requests and compare to last month. Get the full picture plus any notable changes in one response.

"Pull my Google Business Profile performance for this month. How many impressions, calls, and direction requests did I get and how does it compare to last month?"

Saves ~1 hour per month

Local SEO Query Analysis

Find out exactly what searches are bringing customers to your listing. Ask Claude to pull your top search queries and identify which are branded, which are category searches, and which represent opportunities you are not yet ranking prominently for.

"Show me the top 20 search queries driving impressions on my Google Business Profile. Which are branded and which suggest people searching for a category I should be ranking better for?"

Saves ~2 hours per SEO review

Client GBP Reporting for Agencies

Managing GBP for multiple client locations? Pull performance and search query data for each location, pull their recent reviews, and ask Claude to summarise the key metrics and themes per location. Deliver the brief before the call without opening GBP once.

"Pull GBP performance and top search queries for my client listing. Then pull their last 20 reviews and summarise the overall sentiment and any recurring themes."

Saves ~3 hours per client report

Simple, credit-based pricing

Credits never expire. Business Profile tools are free once your Google account is connected. Start free.

Free
$0
30 credits every month
  • All GBP tools - free
  • All tools included
  • Claude.ai + Claude Desktop
  • No credit card required
Get started
Starter
$9 / pack
600 credits
  • All GBP tools - free
  • All tools included
  • Credits never expire
  • Usage history
Buy credits
Business
$29 / pack
2,500 credits
  • All GBP tools - free
  • All tools included
  • Credits never expire
  • Usage history
Buy credits
Enterprise
$49 / pack
4,500 credits
  • All GBP tools - free
  • All tools included
  • Credits never expire
  • Usage history
Buy credits

Payments securely processed by Razorpay. Credits never expire. All Google Business Profile tools are free once your Google account is connected from the dashboard.

Frequently asked questions

Yes. All Google Business Profile tools are free and do not deduct credits. You need a Smacient account and a Google account connected from the dashboard that has Owner or Manager access to your GBP listing.

Yes. Claude lists all locations your connected Google account has access to and you can pull performance, search queries, or reviews for any of them. Useful for agencies managing multiple client listings under one Google account.

Not currently. The connector is read-only for the initial release - it can pull and analyse your performance data, search queries, and reviews but cannot post, reply, or make any changes to your Business Profile. Write actions are planned for a future update.

No. Smacient fetches your GBP data on demand each time Claude makes a request. Data is not stored or cached. The connector requests read-only access only and cannot modify anything in your Business Profile.

The connector works with Claude.ai, Claude Desktop, Claude Code, and Claude Cowork. Any Claude client that supports MCP will work.

No. Credits never expire. And since GBP tools are free, you can use them indefinitely without spending any credits at all.

Start asking Claude about your Business Profile - for free

Connect your Google account once. All tools run free. No credits charged.

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