Artificial Intelligence in Marketing

Best AI Marketing Tools to Improve Marketing ROI – Smacient

18 Best AI Marketing Tools to Improve Marketing ROI

Artificial Intelligence is revolutionizing every field and marketing is no different. Subsequently, marketers are turning towards tools powered by AI to make sense of the abundant structured and unstructured data sitting on their hands. After all, AI can significantly reduce the time required for processing information. It can improve marketing ROI if used right. If …

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16 Ways to Use Artificial Intelligence in Marketing in 2021 - Smacient

16 Ways Artificial Intelligence Can Be Used in Marketing in 2021

Artificial Intelligence, in its most basic definition, refers to the capability of computer programs to predict and mimic human thoughts and actions. Thus, Artificial Intelligence for Marketers becomes increasingly helpful, as it allows you to better observe and predict consumer behavior and create delightful customer experiences. AI allows for personalized communication for each consumer, which …

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